6 Ways To Use Pardot for Nonprofit Marketing

From fundraising to events marketing to volunteer management and more, Pardot is an ideal marketing automation choice for nonprofits and associations.

6 Ways To Use Pardot for Nonprofit Marketing

If you do a little research into Salesforce’s products, Pardot and Marketing Cloud, you’ll quickly read that Pardot is for Business-to-Business (B2B) communications (for example, a company marketing their products or services to other companies) and Marketing Cloud is for Business-to-Consumers (B2C) communications (for example, T-Mobile selling phones to actual people). 

Well, neither of those comparisons are particularly useful for nonprofit organizations or associations and…both Pardot and Marketing Cloud can be transformational for nonprofits or associations. Fíonta presents 6 Ways to Use Pardot for Nonprofits, practical ways nonprofits and associations can use Pardot to communicate with donors, members, staff, volunteers, and other constituents.