Isn’t It Ironic? Technology Can Help You Seem More Human to Giving Tuesday Donors
Never has a Giving Tuesday had a more primed audience. Last year, despite the economic disruption caused by the pandemic, the number of Giving Tuesday donors increased by 29% over 2019, and donations increased by 25%. According to the M+R Annual Benchmarks Report, most email metrics, including open rates, click-through rates, response rates, and page completion rates, also went up in 2020, according to the M+R Annual Benchmarks Report.
Your organization can differentiate your Giving Tuesday campaign this year by simply behaving more humanly. It’s what everyone craves these days—more human connection. And isn’t it ironic? Technology can help you seem more human to prospective donors during the Giving Tuesday season.
On-Demand Webinar: Saying Goodbye to Raiser’s Edge
In this 30-minute, on-demand webinar, we discuss the opportunities that Salesforce Nonprofit Success Pack (NPSP) presents for organizations currently on Raiser’s Edge, provide a high-level overview of the phases of work required to implement Salesforce successfully, and give you some next steps to help your organization analyze options and plan for the change. Nonprofits already using NPSP will find the presentation a useful overview of out-of-the-box functionality and reporting to support development teams.
Gratitude for Nonprofits: Make It a Weekly, Not Seasonal, Practice
As Thanksgiving approaches, gratitude is making its annual appearance in headlines and maybe even your mailbox. We don’t mind jumping on this bandwagon because, this year especially, we all need the good feelings that gratitude inspires.
The season of Thanksgiving does bring out the best in us. But we know you appreciate your volunteers, donors, revenue partners, and other good-deed-doers throughout the year, not only in November. Yet, the nonprofit life has a tendency to get in the way of good intentions. How can you cultivate a habit of organizational gratitude throughout the year?
Fíonta Sessions: Fonteva Finance
Are you a member of an association Finance team that uses or is moving to the Fonteva Association Management System (AMS)?
Over the last four months, we have published a monthly Fonteva Finance-related blog post and hosted a webinar and open office hours. All published blogs and presentation decks are available on our website and we are excited to finish out the series in December and January. Association Salesforce / Fonteva administrators and IT team members, as well as finance personnel, will find the content practical and relevant.
Does Your Salesforce Data Spark Joy?
Our world changed in 2020—the past many months have seen more than their fair share of anxiety and uncertainty. But we’ve also found joy, comfort, and distraction where we could. Marathons on Netflix with gurus like Marie Kondo, Clea Shearer, and Joanna Teplin helped us realize our organizational dreams. (Or maybe it was just us making multiple online purchases per week at the Container Store.)
Surprisingly (or maybe not so much), we started seeing parallels between the challenges of decluttering our homes and helping our clients make sense of their cluttered data. Trying to organize data that lives in all the shadow systems (WHY SO MANY EXCEL SHEETS?) gave some of us flashbacks to organizing our closets. Seriously though, some of us may or may not have worn helmets when opening closet doors.
Trying to make sense of your data can feel overwhelming, and we don’t want you to miss out on the benefits your Salesforce system can provide when seeded with a clean data set. Here are some tips and tricks that will take the guesswork out of organizing your data and help you and your organization create solutions that spark joy!