The 2017 NAHB International Builders’ Show® (IBS) turns to Confluence each year to design and produce its Marketing Opportunities brochure. A hefty 24-page brochure, it describes all of the available sponsorship and branding opportunities to Builders’ Show exhibitors. Designed to be informative and enticing, the design builds upon the 2017 IBS branding with a focus on the unique audience of exhibitors (manufacturers), rather than attendees (homebuilders).