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Transforming online communities

The National Board for Professional Teaching Standards (NBPTS) partners with a community of educators, administrators, state and district leaders, education associations, and many other organizations across the country to advance our work.

Fíonta collaborated with the NBPTS to extend their Salesforce Nonprofit Success Pack (NPSP) with a highly customized and branded online community on Experience Cloud. This transformation led to improved user experiences, real-time insights into member engagement, and the ability to create additional virtual spaces easily.

Experience Cloud allows NBPTS to better engage with and serve its members. Our staff gains insight into member needs and activity, and Fíonta’s training has empowered our team to manage and enhance online engagement in-house.
National Board for Professional Teaching Standards

NBPTS’ expensive and inflexible community platform resulted in low member adoption and limited data gathering capabilities. Insights into applicants and candidates within each respective geographical area lacked visibility.

Costly and limited community tool

The existing community management tool was expensive and lacked design customization options, leading to poor user experiences and low member adoption. NBPTS’ current platform limited their autonomy in creating additional sites, which created constraints around organizational growth and capacity to meet growing community needs.

Data accessibility and user roles

NBPTS needed detailed information about applicants and candidates within specific geographic areas, requiring appropriate data access and views based on user roles.

Fíonta extended NBPTS’ Salesforce investments, integrating Experience and Marketing Cloud with NPSP to create a highly customized online community. The new platform was designed to match NBPTS’ branding and website, offering robust member engagement and real-time insights while streamlining data access and gathering processes.

Additionally, implementing complex shared rules ensured that data access and views were tailored to the user’s role. Integrating tools such as Demand Tools, Cvent, Clicktools, and Einstein Analytics further streamlined processes and provided valuable insights into member engagement, enhancing NBPTS’ ability to meet their members’ evolving needs effectively.

The partnership with Fíonta empowered the organization to independently grow their community spaces as needed, without the intervention of additional third-party developers and fostering a culture of successful citizen developers.

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Custom data access rules

Complex shared rules ensured appropriate data access and views based on user roles, offering more detailed information about applicants and candidates within geographic areas.

Enhanced member experience

The new community matches NBPTS’ branding and provides members with a trusted online experience, improving overall engagement.

Streamlined processes

Integrations with Demand Tools, Cvent, Clicktools, and Einstein Analytics enhanced data gathering and provided valuable insights into member engagement. NBPTS now has the confidence to create additional online communities independently when needed.

The new communities are styled and designed to match NBPTS’ branding and website better, giving members the confidence to trust the online experience. Complex shared rules now allow appropriate data access and views depending on user role, and additional enhancements, including Demand Tools, Cvent, Clicktools, and Einstein Analytics, streamline processes and offer additional, valuable information on member engagement. The NBPTS team is now confident in building additional online communities as needed.

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Our resourcing team staffs each project with care. Team members involved in this initiative included the following:
Project manager

A project manager oversees all aspects of a project, including budget, schedule, scope, and risk management. They work closely with the technical lead to manage and escalate risk and act as the main point of contact with clients and internally, providing regular updates on the project’s progress.

Salesforce developer

A Salesforce developer builds and customizes applications with Salesforce-specific features, including Apex, Visualforce, and the Lightning Component Framework. They also use Salesforce APIs to integrate with other systems.

Technical architect

Technical architects are senior advisors specializing in functional, platform, and integration architecture. They communicate technical solutions and design tradeoffs to clients, provide a delivery framework, and oversee the design and development of complex solutions, ensuring the technical soundness and integrity of the final product.

Configuration specialist

A configuration specialist configures a client’s Salesforce instance based on a technical lead’s solutions to client requirements. They can specialize in different areas and are responsible for building functionality, configuring standard and custom Objects, creating automations, customizing layouts and permissions, implementing apps, and performing low-complexity data import/export.