Nonprofit

Strengthening Families With Modernized Technology

Partnership for Children of Cumberland County (PFCCC) is a nonprofit dedicated to advancing the well-being of children, empowering families, and strengthening the early care and education system in Cumberland County, North Carolina. Since 1993, PFCCC has connected families with essential resources, programs, and partnerships that support healthy development from birth onward.

PFCCC partnered with Fíonta to modernize its technology infrastructure, uniting its website and Salesforce CRM into an integrated, data-driven ecosystem. Over the past decade, Fíonta has helped PFCCC streamline program management, enhance volunteer engagement, improve grantmaking processes, and strengthen online presence. The upcoming 2025–2028 engagement focuses on sustaining and expanding these capabilities, ensuring PFCCC’s systems remain secure, efficient, and ready to meet the community’s evolving needs.

PFCCC’s expanding family and child support program portfolio had outgrown manual processes like paper forms and spreadsheets. The team needed an integrated, user-friendly digital environment to manage data, engage with community members, and track real-time program impact.

With a public-facing WordPress website and a robust Salesforce CRM, PFCCC required an experienced partner to maintain, improve, and strategically evolve these systems.

01
Streamlined Program Management

Replace manual processes with centralized, automated program registration, cancellation, and reporting tools.

02
Integrated Grantmaking

Provide self-service capabilities for grantees to apply, manage, and report on funding through a secure portal.

03
Enhanced Volunteer Engagement

Simplify volunteer recruitment, shift scheduling, and tracking through integrated website and CRM tools.

04
Secure and Accessible Website

Maintain and improve the WordPress site for accessibility, SEO, and security.

05
Reliable CRM Maintenance

Keep Salesforce optimized, integrated with payment and email systems, and aligned with best practices.

Fíonta’s approach built on a long-standing relationship with PFCCC, combining deep institutional knowledge with nonprofit technology expertise. The plan prioritized proactive maintenance, strategic enhancements, and scalable solutions to support future growth.

Salesforce Optimization

Migrate seven key PFCCC programs into Salesforce to enable real-time reporting, leadership dashboards, and tailored outreach.

Reusable Program Module

Design a custom Salesforce module for easy replication to streamline the launch of future programs.

Grantee Portal Deployment

Implement an Experience Cloud portal to enhance grantee self-service capabilities.

Payment Processing Upgrade

Transition from iATS to PayPal for faster, more reliable transactions.

Website SEO and Maintenance

Conduct SEO audits, implement fixes, and maintain WordPress security and performance.

Ongoing Support

Establish a help desk and rapid-response process for urgent website or CRM issues.

The collaboration has transformed PFCCC’s capacity to serve the community efficiently and effectively. Program teams now work from a centralized platform which leads to more efficient reporting, leadership has a better view of constituents, and online engagement tools are more intuitive for families, volunteers, and partners.

PFCCC

  • Program Efficiency Gains – Eliminated paper-based workflows across seven major programs, reducing administrative time and errors.
  • Data-Driven Decisions – Provided leadership with live program data to guide reporting, outreach and funding strategies.
  • Volunteer Engagement Growth – Enabled streamlined volunteer recruitment and scheduling, with events like “Little Land: Big Play for Families” attracting dozens of participants.
  • Grantmaking Simplification – Increased grantee satisfaction with a secure, user-friendly application and reporting process.
  • Improved Online Visibility – Enhanced SEO performance, making PFCCC’s programs and resources easier for families to find.
Our resourcing team staffs each project with care. Team members involved in this initiative included the following:
Project manager

Steering all project facets like budget, schedule, scope, and risk management while collaborating with technical leads on risk handling, our project managers serve as the primary liaison with clients, offering frequent updates on project progress.

Configuration specialist

Specializing in Salesforce and associated systems, our experts configure client instances following technical leads’ solutions, focusing on building functionality.

Lead web developer

Expertly navigating client websites to facilitate enhancements in line with organizational goals, emphasizing sustainable growth, versatile functionality, and simplified maintenance.

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