AMCP recognized that its legacy web platform could no longer support the needs of its members or internal teams. Site speed, usability, and scalability were falling short, and routine content updates required significant effort and technical support.
Page load times averaged 8–10 seconds, and a complex backend made updates time-consuming and resource-intensive.
Users encountered navigation issues and design inconsistencies, creating a fragmented experience across site sections.
The site struggled to accommodate traffic surges, and infrastructure updates required significant manual intervention.
Editorial workflows were inefficient, with no clear content governance or easy tools for updates.
Fíonta designed a strategic backend optimization plan to improve performance, simplify content management, and future-proof AMCP’s digital presence. Working closely with AMCP stakeholders, we delivered a phased transformation that balanced technical upgrades with user-centered design.
We rebuilt the backend on Pantheon’s scalable cloud infrastructure, re-architected the database for faster queries, and implemented advanced caching and server-side optimizations to boost performance and reliability.
The new custom page builder gives AMCP staff the ability to create beautiful, dynamic pages with automated content validation – all without developer intervention.
We streamlined navigation and improved site structure, enhanced search functionality, and refreshed the visual design to create a more consistent and accessible experience.
We deployed changes in stages to minimize disruption, allowing for continuous feedback, thorough testing, and a smooth transition to the new platform.
AMCP’s backend optimization project delivered measurable improvements across site performance, content management, and user experience. By modernizing the infrastructure and streamlining administrative workflows, Fíonta helped AMCP reduce internal friction and better serve its members online.
The upgraded platform is faster, more resilient, and easier to maintain, positioning AMCP for continued digital growth and long-term success.
- Page load times reduced by 75% (from 8–10 seconds to 2–3 seconds)
- Server response time improved by 60%
- Database query efficiency increased by 85%
- Content update time cut in half
Analytics from the year following launch highlight the broader impact:
- Site performance improved by 30%
- Overall site security enhanced by 40%
- Search engagement increased by 35%
- Organic traffic increased by 57%
- Visitor sessions up 367.4% (Sep 2023–Jun 2024 vs. prior year)
These results reflect a digital foundation that is faster, easier to maintain, and built to grow with AMCP’s evolving needs.
Steering all project facets like budget, schedule, scope, and risk management while collaborating with technical leads on risk handling, our project managers serve as the primary liaison with clients, offering frequent updates on project progress.
Focused on delivering meaningful and user-friendly experiences, our UX Consultants engage users early, prioritizing their needs and goals to ensure systems are both requirement-compliant and valuable to the end user.
Transforming technical specifications into visually engaging web interfaces, our UI Designers collaborate with developers and UX consultants to ensure designs meet requirements, align with project scope, adhere to accessibility standards, and embody the organization’s brand identity.
Skilled at Drupal CMS, our developer adeptly configures, develops, and styles websites, translating designs into new functionalities with expertise in coding languages, customizing modules, and crafting custom code as needed.
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