Associations

Associations play a vital role in connecting members, advancing industries, and supporting professional growth. Whether you represent a trade group, a professional society, or a member-driven nonprofit, your mission depends on technology that supports engagement, insight, and long-term sustainability.

Fíonta partners with associations of all types to design, implement, and support Salesforce solutions that strengthen relationships, streamline operations, and create lasting value. Our team brings broad experience across the association landscape, along with deep expertise in legal and medical sectors.

Association Needs

Support for the Full Member Journey

From onboarding to renewal, members expect a seamless and personalized experience. We help associations manage the full membership lifecycle, including engagement tracking, segmentation, and retention strategies—all in a single, connected system.

See how Salesforce supports member retention

Continuing Education and Credential Management

Whether it’s CLE, CME, or custom credentials, your members rely on education to advance their careers. We support continuing education workflows, credit tracking, and integrations with learning platforms to ensure a cohesive experience for learners and staff alike.

Credentialing portals don’t have to be painful

Committees, Chapters, and Volunteer Engagement

Volunteer leadership is the backbone of many associations. We help manage committee structures, nominations, and participation tracking, making it easier to support active member involvement and leadership development.

How to engage volunteers in your membership program

Events That Connect and Inform

Conferences, webinars, and regional events play a key role in member value. We help track registrations, manage speakers and schedules, and connect event data to member profiles for a more complete view of engagement.

Explore how associations are adapting to changing attendee expectations

Communications That Build Relationships

Members expect relevant, timely communication. We help associations deliver personalized messaging across email, campaigns, and engagement journeys using Salesforce Marketing Cloud and Account Engagement (Pardot).

See how we supported communications strategy for ACDA

Data That Supports Strategic Decisions

With the right data in hand, associations can better understand what members value and where to invest. We help you design dashboards and reports that support board reporting, operational planning, and member experience strategies.

7 reasons why associations need a data strategy

Systems That Work Together

We integrate Salesforce with the tools your association depends on, including AMS platforms, learning management systems (LMS), credentialing systems, and marketing tools. We also offer integration services for WordPress and Drupal websites to support connected digital experiences.

Display CRM data on donor portals

Learn how an association integrated Salesforce with Drupal

Ongoing Support for Growth

Technology is never one and done. Through managed services and strategic support, we help associations evolve their systems over time, adapt to member needs, and maintain operational excellence.

See how our managed services team provides long-term support

What our clients are saying

Genesys Works Logo

Fionta has been fantastic to work with. We had difficult individuals on our end who complicated the project, but every step of the way Fionta was accommodating and helpful to make sure we were all happy with the finished product.

Genesys Works
Oklahoma Medical Research Foundation

This is the second project we’ve had the pleasure of partnering with Fíonta. The most recent was for our migration to Salesforce Nonprofit Cloud from NPSP, and the experience exceeded our expectations. From the outset, Fíonta dedicated time to thoroughly understand our business processes, not only ensuring that Salesforce supported our existing workflows but also identifying areas for improvement and guiding us through necessary changes.

Oklahoma Medical Research Foundation
Thurgood Marshall College Fund Logo

Not having an in-house Salesforce Administrator can have its challenges, but Fíonta provides the guidance and support we need to meet our goals effectively while seeking continuous process improvement. Even when budgets are tight, this is one line item I will always fight for.

Thurgood Marshall College Fund
Norman Rockwell Museum logo in teal

I have been doing this line of work for over 25 years. I have never encountered such an exceptional firm as Fíonta...we had an aggressive timeline, but at no time did Fíonta make it feel like it was aggressive.

Norman Rockwell Museum
PFC Logo

I have worked with Fíonta for close to a decade. Each team member I have interacted with is knowledgeable, an expert, and patient. Most importantly, they work to understand our mission, vision, and programming needs. I admire how everyone we have ever worked with strives to understand our organization, what we do, and what we provide, and helps us find solutions that fit our budget.

Partnership for Children of Cumberland County
GRHF Logo

Our experience with Fíonta was truly the best. They took me from knowing zero about Salesforce to completely navigate on my own for my entire agency. They are timely, engaged, enthusiastic, and they are willing to help whenever you need them.

GRHF