Associations

Associations play a vital role in connecting members, advancing industries, and supporting professional growth. Whether you represent a trade group, a professional society, or a member-driven nonprofit, your mission depends on technology that supports engagement, insight, and long-term sustainability.

Fíonta partners with associations of all types to design, implement, and support Salesforce solutions that strengthen relationships, streamline operations, and create lasting value. Our team brings broad experience across the association landscape, along with deep expertise in legal and medical sectors.

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Association Needs

Support for the Full Member Journey

From onboarding to renewal, members expect a seamless and personalized experience. We help associations manage the full membership lifecycle, including engagement tracking, segmentation, and retention strategies—all in a single, connected system.

See how Salesforce supports member retention

Continuing Education and Credential Management

Whether it’s CLE, CME, or custom credentials, your members rely on education to advance their careers. We support continuing education workflows, credit tracking, and integrations with learning platforms to ensure a cohesive experience for learners and staff alike.

Credentialing portals don’t have to be painful

Committees, Chapters, and Volunteer Engagement

Volunteer leadership is the backbone of many associations. We help manage committee structures, nominations, and participation tracking, making it easier to support active member involvement and leadership development.

How to engage volunteers in your membership program

Events That Connect and Inform

Conferences, webinars, and regional events play a key role in member value. We help track registrations, manage speakers and schedules, and connect event data to member profiles for a more complete view of engagement.

Explore how associations are adapting to changing attendee expectations

Communications That Build Relationships

Members expect relevant, timely communication. We help associations deliver personalized messaging across email, campaigns, and engagement journeys using Salesforce Marketing Cloud and Account Engagement (Pardot).

See how we supported communications strategy for ACDA

Data That Supports Strategic Decisions

With the right data in hand, associations can better understand what members value and where to invest. We help you design dashboards and reports that support board reporting, operational planning, and member experience strategies.

7 reasons why associations need a data strategy

Systems That Work Together

We integrate Salesforce with the tools your association depends on, including AMS platforms, learning management systems (LMS), credentialing systems, and marketing tools. We also offer integration services for WordPress and Drupal websites to support connected digital experiences.

Display CRM data on donor portals

Learn how an association integrated Salesforce with Drupal

Ongoing Support for Growth

Technology is never one and done. Through managed services and strategic support, we help associations evolve their systems over time, adapt to member needs, and maintain operational excellence.

See how our managed services team provides long-term support

Association projects

PMMI Case Study
Association

Unifying Platforms and People

PMMI, The Association for Packaging and Processing Technologies,  is a global resource for the packaging and processing industry, uniting the industry across the manufacturing supply chain. PMMI produces PACK EXPO,  one of the largest trade shows in the world and supports a broad stakeholder network through events, education, and member services. Beginning in 2021, Fíonta partnered with PMMI to drive a comprehensive digital transformation, including migrating outdated legacy tools into a Salesforce and Fonteva environment, building custom engagement logic, and launching a member-facing portal. After completing a major build in 2023, Fíonta transitioned PMMI to Accent managed services.
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Association

Rebuilding Backend Systems for Scale and Speed

The Academy of Managed Care Pharmacy (AMCP) represents a diverse membership of pharmacists, healthcare practitioners, and students who work toward improving patient outcomes and managing medication therapies for nearly 300 million Americans. To keep pace with growing digital demands and evolving user expectations, AMCP partnered with Fíonta to modernize its website infrastructure. The result is a faster, more scalable, and easier-to-manage platform that supports the organization’s mission and long-term digital strategy.
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Association

Aligning People, Processes, and Platforms

Health-ISAC offers a trusted community for health sector stakeholders to share physical and cyber threat intelligence, best practices, and resources. As the organization grew in reach and complexity, it faced persistent technical challenges and needed to improve staff workflows, member engagement, and event processes. Health-ISAC partnered with Fíonta to assess and refine its existing Fonteva and Salesforce implementation. The goal was to resolve legacy issues, reduce manual processes, and make better use of the tools already in place.
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What our clients are saying

Free The Slaves
We hired Fíonta to overhaul our Salesforce after a botched transition from Raiser's Edge. Right from the get-go, the Fíonta team has taken time to understand our needs and respond accordingly. They are very quick to get back to us, and always let us guide the conversation and set priorities while still using their expertise to keep us on track. Free the Slaves
ACE Logo
They stuck to a very tight project timeline and finished the project within our budget. The team there was great to work with. ACE
Mental Health America National Logo
Databases can be really scary for nonprofits like ours. We don't have dedicated database analysts on staff, so this kind of project requires a lot of trust. That's one great thing about Fíonta—you can trust them with your data and your nonprofit's future. Mental Health America
Mobile Pathways Logo
Fíonta was brought on to help with a daunting and ambitious project: creating a cutting-edge and text-based Salesforce solution that helps bring fair access to justice for marginalized immigrants. In mere weeks, we succeeded in spite of all the unforeseen challenges blazing a new trail towards equitable justice for all. Mobile Pathways
Norman Rockwell Museum logo in teal
Fíonta has been a great partner. Unlike many consultants who can be in a relationship for as long as required, Fíonta goes the extra mile to make you feel they are on the journey with you. Norman Rockwell Museum
LeadingAge
Sophisticated marketing tools are only valuable when they’re leveraged in smart, strategic ways. Fíonta’s deep product knowledge and great client service were exactly what we needed to ensure a smooth transition from Marketo to MCAE (Pardot). Leading Age