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How to create a fact-checking process for AI-generated content
Originally posted on August 2, 2023 on Associations Now.Hannah Carvalho As associations get comfortable using generative AI, it’s important to know if the information it outputs is correct. An expert shares how associations can verify accuracy and train staff and members to make smart decisions when using this technology. Generative AI can be useful for organizations […]
Customizing Pardot form behavior with JavaScript
Pardot is an excellent tool for marketing automation, however, sometimes we run into situations that aren’t natively handled by the platform and we get to put our thinking caps on! We recently worked with a client with an existing, rather complex business case. Several pages on their website displayed an identical form that would send the […]
Isn’t it ironic? Technology can help you seem more human to Giving Tuesday donors
Never has a Giving Tuesday had a more primed audience. Last year, despite the economic disruption caused by the pandemic, the number of Giving Tuesday donors increased by 29% over 2019, and donations increased by 25%. According to the M+R Annual Benchmarks Report, most email metrics, including open rates, click-through rates, response rates, and page completion […]
Teresa Plott
Teresa has been involved with the end-end implementation of software systems and data migrations for 30 years; in her career, that translates to hundreds of projects. As a Math major who graduated from UVA, Teresa is a very left-brained analytical thinker. She started her career working on very large custom government and commercial systems but […]
Burdensome chapter management
Chapters around the globe are struggling to fill volunteer leadership positions. Members don’t want to spend time on laborious administrative tasks. They prefer to focus on building their chapter community and delivering members valuable educational and networking opportunities. Help chapter leaders dig themselves out of paperwork by giving them one platform to manage their member […]
How to select a Salesforce partner for your organization
An essential aspect of implementing your new Salesforce CRM is working with a Salesforce partner to guide your nonprofit or association through the setup and development process. A consultant can also offer long-term support to help your organization craft a new strategy around Salesforce and connect with more donors or members. In this guide, we’ll […]
Giving Tuesday 2023
Have you heard? It’s time to join the generosity movement! Thanksgiving is fast approaching, which means Giving Tuesday is around the corner. If you haven’t taken advantage of your company’s corporate matching initiative, now is the time. And if your job doesn’t offer corporate matching, many nonprofits partner with corporations to double donors’ impact. Mark […]
Featured Fiontan: Meet Ashley Goad
You just celebrated your second anniversary here at Fíonta! How did you first learn about us and what attracted you to the position? Yes, it is hard to believe that it has been only two years! Many team members feel like longtime friends and were and are always so welcoming and helpful. I came from an organization […]
Reduce member churn with predictive analytics
In an ideal world, association members would remain highly engaged and renew every year. Unfortunately, that’s not usually how it goes. How can we find those at-risk members to take action leading up to renewal? How can we understand the tendencies and motivations of those who renew and those who lapse? Analytics and data science […]
Jeffrey Sullivan
Jeff has been the president of Fíonta since co-founding the company (as Confluence) with Lisa Rau in 2001. Jeff has over of twenty years experience in the information technology industry, with special expertise in the organizational issues associated with program creation and growth. Jeff’s direct service work includes managing high profile engagements, providing consulting on […]