Association for Packaging and Processing Technologies

Advocating for innovation, sustainability, and safety in the packaging and processing industries

  • Associations
  • Managed Services
  • Salesforce

Unifying platforms and people

As the Association for Packaging and Processing Technologies (PMMI) expanded, its legacy tools were unable to keep pace. At the same time, PMMI required a custom solution to fairly allocate booth space across both members and non-members. Fíonta partnered with PMMI to drive a comprehensive digital transformation.

Challenges

  • Platform that lacked the flexibility and scalability
  • Incomplete picture of performance
  • Complex model for fairly allocating booth space

Solutions

  • Replace legacy tools
  • Consolidate member and exhibitor data
  • Create custom system to calculate Priority Points

Results

  • Increased operational efficiency
  • Increased accuracy of Priority Points calculations
  • Improved member experience

Project highlights

  1. Legacy system replacement

    Migrated all member and exhibitor data from Personify into Salesforce and Fonteva.

  2. Replicated Priority Points logic

    Developed a customized calculation engine to match the Priority Points process previously handled in Personify.

  3. Launched member portal

    Created a user-friendly portal for members to manage profiles and access services.

  4. Established managed services

    Provided ongoing support and improvements through Accent, including census tools and configuration updates.

Project Summary

To address PMMI’s complex needs, Fíonta prioritized a phased modernization strategy. We began by replacing legacy tools and consolidating member and exhibitor data into a unified Fonteva and Salesforce environment. Central to the engagement was a custom-built system that replicates PMMI’s established Priority Points methodology for booth allocation. This system enables accurate tracking and calculations based on PMMI-defined business rules.

We also launched a new member portal to support self-service and streamlined internal operations. After launch, PMMI transitioned to Fíonta’s Accent managed services for continued support and system enhancements.


Outcomes

PMMI now operates on a modern, integrated system that supports both its member engagement and exhibitor data needs. The updated Priority Points system mirrors the logic used in the legacy platform, ensuring continuity and accuracy. The centralized data environment allows staff to manage records more efficiently, while members benefit from greater autonomy through a modern self-service portal. Continued partnership with Fíonta through Accent ensures the system evolves to meet emerging requirements.

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