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Marketing automation isn’t a new business principle, but with powerful tools like Salesforce’s Pardot and Marketing Cloud available to even smaller organizations, it’s getting a lot of attention these days. We’ve put together a marketing automation primer or “Marketing Automation 101” below that covers six major areas of marketing automation. Marketing Automation 101 List Segmentation […]

If you’re a current Salesforce user, you may be hearing a lot about Marketing Cloud Account Engagement (formerly Pardot) these days. Perhaps you are using MailChimp, Campaign Monitor, or Constant Contact to send mass emails. If you happen to be using both Salesforce and an email tool, then you’re going to be especially excited to […]

Salesforce.org recently announced Nonprofit Cloud, a new offering that pulls together multiple Salesforce products that serve three key operational areas in nonprofits: Fundraising and Donor Management, Program Management and Mission Measurement, and Marketing and Engagement. It’s a great story as it feels for the first time that a comprehensive vision for nonprofits is being realized. […]

Mark Patterson appointed CEO; Lisa Rau to continue as Executive Chairman and lead business development. WASHINGTON, May 11, 2018 – Fíonta is pleased to announce that Mark Patterson has been appointed Chief Executive Officer. Mr. Patterson comes to Fíonta from Community Brands where he was the Senior Vice President of Enterprise Products and General Manager […]

The deadline for GDPR compliance is right around the corner. In addition to offering GDPR consulting services for nonprofit organizations, associations, and foundations and a GDPR assessment package, we have put together a list of resources below.

This blog post comes on the heels of National Volunteer Week. National Volunteer Week, a Points of Light initiative, is an opportunity to celebrate the impact of volunteer service and the power of volunteers to come together to tackle tough challenges and build stronger, more resilient communities. This year, we are choosing to highlight four Fíonta […]

Join Community Brands experts and industry peers in-person for an Essentials-only version of Xperience focused on our AMS solutions to explore exciting product features and roadmaps. Immerse yourself in interactive training on the products you love and learn how our connected tech solutions can help enhance your efficiency and elevate your mission.

Dreamforce is a place of discovery. Come see the future. AI + Data + CRM. It all adds up to customer magic. Drive digital transformation. Get up close with visionaries, experts, and peers. We’ll see you there.

Let’s face it, change is hard. And managing change – well, that is also challenging. Whether you’re leading the charge, part of the process, or on the receiving side, it’s rarely easy to adapt. Is your organization in the midst of change? Are you moving to Salesforce from a legacy CRM or Donor Management system? […]

On October 24, Salesforce released its IDC Study on the Salesforce Economy, forecasting an incredible boom in the Salesforce economy through 2022. As a proud part of this ecosystem, Fíonta is excited about the expectation of continued growth of our company and the nonprofit sector we serve. Since its inception in 2000, Salesforce has facilitated […]