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![Featured Fíontan: Meet Kailee Quinn](https://fionta.com/wp-content/uploads/2023/07/2023_Blog_FeaturedFiontan-768x497.png)
Featured Fíontan: Meet Kailee Quinn
![Value-based design: A new approach to improving the user experience](https://fionta.com/wp-content/uploads/2023/08/2019_Blog_Value-Based-Design-A-New-Approach-to-Improving-the-User-Experience-768x348.png)
Value-based design: A new approach to improving the user experience
![All About...Salesforce: February 2021](https://fionta.com/wp-content/uploads/2020/09/blog_allaboutsalesforce-768x497.jpg)
All About...Salesforce: February 2021
![Navigating through large data volumes: 3 considerations](https://fionta.com/wp-content/uploads/2023/11/2023_Blog_ThankfulTech.png)
Navigating through large data volumes: 3 considerations
![Caitlin Thomas](https://fionta.com/wp-content/uploads/2023/12/Caitlin-Thomas.png)
Caitlin Thomas
Transforming data into insight and decisions
![Three steps for building a successful association marketing strategy](https://fionta.com/wp-content/uploads/2023/08/2022_Blog_Three-Steps-for-Building-a-Successful-Association-Marketing-Strategy-768x348.png)
Three steps for building a successful association marketing strategy
![Streamlining stakeholder management](https://fionta.com/wp-content/uploads/2021/07/MHA_Feature-768x634.jpg)
Streamlining stakeholder management
Mental Health America (MHA) was created in 1909 to address the needs of those living with mental illness and promote mental health as a critical part of overall wellness.
Since then, MHA has become the nation’s leading community-based nonprofit promoting mental health. MHA’s programs fall into three main areas – policy and advocacy; education and outreach; and information and referral services – each of which program areas encompass a variety of initiatives offering tools and resources for supporting mental wellness.
MHA was using highly customized versions of the Luminate Customer Relationship Management (LCRM) and Luminate Online (LO) systems which had aged poorly, no longer served MHA’s complex needs cost-effectively, and would become obsolete.
To provide a better experience for MHA staff and improve overall stakeholder management, Fíonta partnered with Mental Health America in migrating from an End-of-Life legacy CRM system to Salesforce Nonprofit Success Pack (NPSP).
![All About...Salesforce: April 2021](https://fionta.com/wp-content/uploads/2020/09/blog_allaboutsalesforce-768x497.jpg)
All About...Salesforce: April 2021
![Personalized engagement: The key to membership retention and renewal](https://fionta.com/wp-content/uploads/2024/06/2024_Blog_Assn-personalized-engagement-768x497.png)